Insights
Practical guidance for established laboratories launching, modernizing, and scaling direct-to-consumer testing—from platform architecture and integrations to economics, operations, and patient experience.
A practical framework for established clinical laboratories evaluating a direct-to-consumer channel—from ordering models and catalog strategy to commerce, collection, integrations, results, and ongoing patient engagement.
Read the guideA laboratory-focused comparison of the platform approaches available for launching and operating direct-to-consumer testing, including commerce, patient engagement, integrations, workflows, results, and ownership.
Read the articleA framework for understanding the real cost of launching DTC testing, including platform implementation, integrations, operations, collection, payments, ongoing technology costs, and the build-vs.-buy decision.
Read the articleEvaluating Luminate Health for direct-to-consumer laboratory testing? This guide compares Luminate Health and Solia Direct across consumer commerce, collection, LIS/LIMS integrations, workflows, results, patient engagement, business-model flexibility, and laboratory ownership.
Read the articleDirect-to-consumer laboratory testing is becoming a strategic channel for established clinical laboratories—not simply a consumer-health trend. Here is why laboratories are investing in DTC, what consumers increasingly expect, where the business opportunity comes from, and what has to be true for the model to work.
Read the articleSolia Direct
See how Solia Direct connects commerce, collection, workflows, results, longitudinal engagement, and your existing laboratory infrastructure.
